FIREBASE all backend solutions on one platform!
As manufacturers of electronic equipment interconnected through the IoT Cloud, we needed a robust backend technology that could easily …
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What is Firebase?
Google offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage…
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What is Firebase?
Firebase Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
Google offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage and NoSQL storage (Cloud Firestore and Firestore Realtime Database), and other features supporting developers with flexible mobile application development.
Reviewers rate Support Rating highest, with a score of 7.3.
The most common users of Firebase are from Small Businesses (1-50 employees).
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(1-11 of 11)Companies can't remove reviews or game the system. Here's why
May 11, 2022
FIREBASE all backend solutions on one platform!
As manufacturers of electronic equipment interconnected through the IoT Cloud, we needed a robust backend technology that could easily scale as our user base grew. The solution that we needed was to include a real-time database as well as the possibility of executing functions in the cloud according to that database received the data of our clients, for example, sending push notifications.
- Increase in real time the processing capacity according to the demand.
- The realtime database is surprisingly fast running efficiently on Android and IOS.
- Although the functionality of the real-time database is complete through code, the functionality of the WEB console is limited.
- In the case of cloud functions, although there is a method of testing operation, its implementation is not very practical, and programs must be downloaded to run on the local PC; being a platform in the cloud, it would be great to be able to test functions from the WEB console directly.
March 26, 2022
Firebase, your mobile ally
We use Firebase for SMS Authentication and settings management. It's great because it allows us to do that at the same time we send notifications to Android and iOS users. In like an all-in-one platform/service.
- Notifications
- Authentication
- Settings management
- The UX is not always clear
- Environments per app
March 15, 2022
Firebase Is Definitely Going to be the Future of Cloud!
The moment you say you want to develop cross platform applications and you want a smooth implementation no matter which platform you want to deploy to, please consider FIREBASE. You see todays generation is so much obsessed with the front end part, they forget that the actual power of their application would be released when your back end support system is really backing you up. There are numerous services, and to be honest you really cant use all of them in one go.. but primarily I recommend making the start with Authentications, Databasing, CloudFunctions and Notifications. Authentications will take care of all the extra code you have previously written with how to manage users- from signing in to changing passwords. Databasing is highly efficient with the realtime Db especially when you want to listen to changes that happen to your data in realtime. The Clound FUnctions is your step towards serverless architecture, when all you have to do is keep functions to do with your project ready to fire on the cloud... rather than maintaining an entire server! And if you have a mobile user base, you have to see how easy it is to send notifications via firebase
- Databasing
- CloudFunctions
- CloudMessaging
- Crashalitics
- Authentications
- in App messaging
- Analytics
- RemoteConfig
- Hosting
- Cloud Functions: its a terrible let down. It is the sole reason for Firebase not to become the leader in the Cloud Wars. And that is because of only 1 single problem they dont wish to address. They want your credit card information because if you ever cross the free limits, you have to be billed. But they have provided no easy way to stop your cloud function incase there is a problem. They have provided numerous work arounds and twisted versions of what could be done to avoid the situation. But they are all nothing short of giving you a run around. Its not acceptable. The Firebase team cant expect to show "how easy and efficient" firebase is... while at the same time making stopping your CloudFuctions a nightmare! Not fair and Unacceptable.
- They need to be more supportive of Googles very own cross platform tool Flutter.
- No support for teachers who really want to promote Firebase in their locality. They have a twisted idea of Google developers around your city to help you out. When in numerous cases the guys at the google developer groups are really not that into firebase, and why should people who are less passionate about training the next generation, have the call about how it should reach the grass roots.
April 22, 2021
Firebase, the best tool to get you started
The technical and marketing department is using Firebase. The technical department is using it for users authentication, no-SQL database, remote configuration, push notifications, and crash log. Marketing team use the analytics dashboard to get the insights into our product
- Authentication
- Database
- Remote Config
- Cloud Functions
February 03, 2020
Pretty good tool for sending and measuring push notifications
We used Firebase for handling our mobile push notifications. It was our platform for both sending push notifications and measuring the success of those pushes. It was used mostly by the content team, producers specifically. That was the one group that sent pushes. Our analytics folks used the platform as well. It gave us a solution for sending push notifications and measuring the impact of our pushes.
- Sending push notifications in real time
- Scheduling push notifications in advance
- Clunkiness of the platform
- Some analytics we found not to be 100 percent accurate
January 24, 2020
A must have tool for all mobile app developers
It's mainly being used by our Product, UA, and Developer Teams. The Product Team uses it to A/B test push notifications and the subscription trial period. UA team mainly uses to track users across various events as well as Google UAC campaigns. The Developer team mainly uses the crashlytics to troubleshoot and fix stability issues. This allows them to help prioritize their task better based on their priority.
- Google Ads: tracks users across UAC campaigns.
- A/B Testing: in-app, push, and trial period.
- Not so great at tracking traffic sources outside of Google Ads and organics.
- Firebase UI can be slow sometimes if you're working with large data, loading issues, or an overall sluggish system.
August 29, 2019
An all-in-one real time cloud platform!
Firebase is being used by multiple departments across the organization, namely Technology, Product, Marketing, Analytics, etc. While the Tech team uses this for monitoring crashes and performance, the product team uses this for user funnel and user behavior analysis. The marketing team uses this for AB testing, in-app messaging, push notification, etc. Analytics uses this for creating dashboards and pulling user analytics.
- Crash reporting: it does a detailed and real-time analysis of crashes, with great insights that pinpoint the developers to the issue.
- User funnels and behavior analysis: it helps us track audience data, funnels, retention cohorts and all kinds of key events in the user journey on app and web.
- Notifications: both in-app, as well as push notifications via Firebase Cloud Manager, have the best delivery rates across the industry, this is the best tool to send out marketing notifications to users.
- Email and notifications system need to be set up, it is not plugged and play, needs some development changes on the app side too if we use Firebase, unlike other email and push CRM tools.
- User management and access controls: these are complex to manage, can be simplified.
- Nothing else specifically, overall it's a good tool.
We use Firebase to provide push notification services for mobile applications and some internal business tools. For us, it is used to provide push services to internal employees, and to provide push services to end users of our mobile applications. We find it to be simple to use, effortless to maintain, and effective at its job.
- Reliability - We have not noticed any significant outages or delays as long as we have used Firebase.
- Ease of use - Setting up or changing Firebase services has been nearly effortless for us.
- Organization - It feels like Firebase should be part of Google Cloud Console, but it is its own tool. This isn't a big issue, but it would be great if we could access our Firebase services within Google Cloud Console.
Firebase is one and only tool for all of the mobile backends, especially Android. Most of the times when creating mobile applications in the Android studio it is recommended to use Firebase. We use Firebase for JSON data pushing and parsing from Firebase bucket. We use it every place possible, for web apps, smartphone apps, push notifications and many authorization protocols.
- Web apps storage for real-time pushing and parsing for users.
- Android apps which have features like push notifications, online storage, authentication, and OAuth tokens.
- Firebase is mostly used when you have real-time data collection and traffic generation. Firebase bucket makes possible to store images, Text data and use cases like URL shorteners.
- You have to restrict yourself on single storage bucket for all of the users.
- High costs for storage. There are very limited connections in one single transaction.
- Since Firebase stores data to different servers in the world, it may take time to retrieve in real-time. Thus the latency and throughput downgrade.
Our marketing team and product development team uses Firebase to solve several of our mobile app problems. First, our product development team mainly uses Firebase for their crash reporting (Crashlytics), while our marketing team utilizes Firebase for multiple analytics and growth features. For analytics, we specifically utilize the Funnel, Retention, Events, and MAU features. As for growth features, we have been able to utilize their Dynamic Links, A/B Testing, Predictions, and Remote Configurations.
- Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
- When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
- Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
- If you are looking for a mobile app analytics platform that has extremely high-quality tracking (down to an ad level), then Firebase may not be for you. While they do track basic UTMs source, medium, and sometimes campaign, Firebase's attribution only scratches the surface of what other competitors are able to do.
- Firebase has room for improvement when it comes to its Cloud Messaging aka Push Notifications. The room for improvement lies in its user segmentation capabilities. Currently, Firebase does not allow for platform users to segment app users based on in-app events, except for their predictive user events (Firebase predicts which events users will take). Rather Firebase primarily allows for app user segmentation based on demographics and locations. Also, Firebase doesn't allow for automated push notifications or adding images to the push notifications.
- While Firebase can export data into Google Analytics, it does not allow for direct data exports to a data visualization tool like Google Data Studio, or mobile app engagement platforms, etc. This would be a more advanced feature, that would ideally be in their paid plan.
April 10, 2019
The One Stop Shop For Everything Your Mobile App Needs!
Firebase for us, unlike most companies, was used in the Marketing department as a data analytics, attribution, and deep linking platform. Its main uses were for weekly customer activity reports, early stage attribution reports on downloads and in-app actions (although not the best for this use case), sending push notifications and in-app messages, and deep linking/dynamic sharing functionality.
- Extremely robust. Has about any tool you can think of under one roof making it extremely useful as a backup platform for data analytics or small teams that need something quickly.
- Intuitive and easy UI/UX. Being made and owned by Google, you expect nothing less. Very easy to use for anyone that has any marketing or analytical experience especially in Google Analytics (which I just assume all marketers do).
- Safe, secure, and sturdy. Never need to worry about downtimes or misinformation as it's as clean and safe as it is being run by Google.
- FREE! What else is there to say. Unless you're an extremely large application handling hundreds of thousands to millions of users, this pay as you go plan will stay free.
- Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
- More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
- City-specific data instead of just country-specific data would have been a huge plus as well.